HEINEKEN has added to its series of ‘Keg Talks’ webinars, with a new episode featuring advice on how operators can build their brand online and through social media.
In this latest addition, Mark McCulloch – CEO of Supersonic Inc – and Alison Battisby – founder of Avocado Social – discuss how operators can best optimise their online presence and the tools to help them do this.
With re-opening underway, the way in which operators communicate with their customers and position their business has never been more important. In this webinar, Mark and Alison share their advice on areas ranging from how to best communicate with your customers during re-opening, top tips for enhancing your social media and website, and the key areas to consider when building your brand.
The webinar is available in both video and audio formats, and is hosted on The Pub Collective site, which is available as a support resource to the entire on trade.